Necon Pet Food


Founded in 2005, we – at Necon Pet Food – strive towards the research and development of top quality dog food. In the wake of the success obtained through the Atletic Dog line of products, especially concerning sports dogs, we – in collaboration with veterinarian nutritionists – committed to develop new ranges of top-notch food products formulated according to three principles:

1. Simple recipe

2. Quality of raw materials

3. Our distinctive trait of double processing with cold fi nishing which combines hand-made quality care         with technological innovation.

Simple recipe. Primarily, we – at Necon – chose to avoid using non-nutritional or non-functional ingredients: our products contain neither food colours nor chemical appetisers. In addition, when it came to choosing ingredients, we drew inspiration from nature which guides us through its simplicity. Our recipes contain very few but top quality ingredients capable of fully meeting the nutritional needs of dogs.

Our only secret lies in our yearn to fully reveal the contents of our products to you, so that you can see that it takes simple and natural things to give life to something extraordinary.

Quality of raw materials: carefully selected suppliers, top quality of raw materials processed with skill and passion. Processed in our production plant applying methods aimed at safeguarding the nutritional values.

Double processing with cold fi nishing: the exclusive production process conceived by us – at Necon Pet Food – enables us to constantly monitor the production development of the product due to the constant presence of our operators along the entire production cycle. We have learnt to selectively process the ingredients by subjecting them to diversifi ed heat and production treatments:

Starch and carbohydrates are transformed at temperatures aimed at optimising the gelatinisation and digestion of starch. Proteins and fats are processed at a lower temperature so as to avoid damaging of reducing the bioavailability of the nutrients that would occur upon cooking at high temperatures.

Necon Zero Grain

The innovative single protein No Grain food product comes in 3 versions: “Puppy” with Fish, peas and broad beans, “Mantenimento” with Swine meat, peas and broad beans and “Sensible” with salmon, peas and broad beans, created by veterinarians and using innovative ingredients to replace cereals.

Necon No Gluten

5 references that accompany your dog right from the growth stages all the way to “maturity”, including diets like “Delicato Menù di Mare” and the “Gustosa” wild recipe with Deer meat and Potatoes suitable for exigent subject.

Atletic Dog

The ATLETIC DOG line of products is made up of particularly high performance ingredients. Our products fully reflect our love for dogs as well as their sporting and hunting activities